Eight years have passed since the last Red Dead series game was released, so to say that Red Dead Redemption 2 was a hotly anticipated title would be an understatement. The Sun asked the Pornhub Insights team if this had any effect on searches.
Our statisticians found that searches containing “red dead” began to increase on Pornhub several days before the October 26th release, as the final launch trailer and game details hit the internet. Searches continued to grow following the launch, reaching 731% above average on October 28th.
RDR2’s western setting and subject matter seems to have gotten players all hot and bothered. Not only did searches for the game title increase, but other related terms like “western”, “cowboy” and “wild west” all saw massive gains following the launch of the game.
Our statisticians found that men were proportionately 1165% more likely to search for “red dead” when compared to women, and millennials between the ages of 18 to 34 were 93% more likely to search when compared to those over the age of 35.
To see how other games have affected Pornhub searches, check out our Insights including Fortnite Season 6, Overwatch Brigitte Searches, Fortnite Server Outage, Pokemon and Minecraft.